An Introductory Guide to the World of Digg

To many bloggers, Digg is a savage beast that can deliver massive traffic to people who are a part of the “in” crowd and can crush and ignore those who aren’t. The reality is that there is a genuine game to be played if you want to become influential on Digg.

If you think you’re going to be able to get big and simply promote your own content…you’re mistaken. Don’t get me wrong, most diggers have the ulterior motive of trying to promote a blog or website of their own but collectively they each understand that in order to get the community to rally around a piece of content, we first have to be ready and willing to rally around the community’s content.

It’s all about Give and Take

Just think about the numbers. If an average post requires 150 diggs to make it to the front page (that number varies based on dozens of factors) and only a few articles ever make it then you have to quickly be able to grab hundreds of diggs from the community in order to make it happen. Like it or not, this is only going to happen through massive networking and by digging your friends submissions. We’ll talk more about that below.

It takes a lot of effort to make it big on Digg but it’s not difficult effort. Once you learn the basic principles that govern the land of Digg, you’ll be able to make massive strides in your influence quickly and efficiently. In this article, I’m going to teach you everything that you need to know.

The Keys to the Digg Kingdom

Take the simple principles outlined below and I guarantee that you’ll start to see a positive trend in your Digg efforts.

  • Building Your Digg Network: As in almost any venture, the key is to network as much as possible. As you grow your network of friends and you show that you’ll consistently digg their content then you will develop the ability to influence content on Digg.
  • Digging Your Friends Submissions: The key is to Digg as many submissions as possible that your friends submit. This is probably the most important element of the entire game. Get this principle down, tell those who you network with that you live by this principle, and mention this in your Digg bio. This is where it’s all at.
  • Ask for Help: It’s alright to ask your friends to Digg your articles. In fact, if you want to send something popular you’re almost always going to have to ask for help from your peers. It’s alright to ask for help but always be sure that you don’t over extend your welcome to the point that you’re annoying them.

Here’s a great strategy to help you incorporate these principles. Browse through some users on Digg and add them to your friends list. Use Sub.Diggerplus.com to help you track and digg their submissions a couple of times each day. Those people will then start seeing your name show up when they start checking their stats at FriendStatistics.com. They will then in turn add you and start digging your submissions.

Share your Opinion

and be a part of the discussion

  1. *Name (no keywords)

    *Mail

    Website

    * Indicates Required Fields
    Your Comment


18 Vibrant Comments

We would love to hear yours!


  1. July 19, 2010

    Thomas Sinfield said:

    DIGG is not something that I have ever given that much credit. I am just starting to make use of StumbleUpon, so I might leave DIGG for a little bit, but you have provided a great overview of what it takes to get things happening!


    • July 19, 2010

      Nicholas Cardot said:

      I’m still incredibly new to digg but I’m already quickly growing and networking and I’m really looking forward to the new version of digg that they are currently getting ready to launch.


  2. July 19, 2010

    Dana @ Blogging Tips Blog said:

    I think this is applied to any social media network. The “network” word should mean that we must have a great network to be success in it.
    My Latest Blog Post: The Complete List Building Method Free Video


  3. July 19, 2010

    Onibalusi Bamidele said:

    Really great post Nick!

    This post is very timely.

    I just started trying to be a digg power user and I am getting results (I have only submitted one blog post after digging over 200).

    Your guide is so helpful, especially the sites you linked to :)

    Thanks a lot for the great post,
    -Onibalusi


  4. July 19, 2010

    Dev - Technshare.com said:

    Hey Nick,

    Another nice post. You’ve created awesome guide man.
    These days i’m working more on stumbleupon & Twitter.

    Anyways, Thanks for sharing this awesome post man.

    ~Dev
    My Latest Blog Post: How To Improve Your Alexa Ranking


  5. July 19, 2010

    Jorgen @ Personal Branding said:

    Digg used to be for the big boys only but with the new version this might change. Would love it to become as accessible as SU, where anyone can get a bit of traffic completely based on content and nothing else.
    My Latest Blog Post: 5 Useful Twitter Ideas for Your Business


  6. July 19, 2010

    Murlu said:

    Overall, I keep Digg as just a news source vs. actually going at it hard to reach the front page.

    There is some unbalance at this point because I’ll often see the same article submitted weeks later but due to the user it has a drastic effect on the amount of Diggs.

    It doesn’t truly reward those that source the content sometime.

    On the flip side, Digg is quite amazing once things pick up. I’m still reaching for a front page post but would need to build more influence, more linkbait and maybe appeal to the techy side :P
    My Latest Blog Post: 5 Tools To Effectively Track Your Brand Online


    • July 19, 2010

      Nicholas Cardot said:

      I actually agree very much with your assessment which is why I’m really looking forward to the new interface the Digg is preparing to launch soon. I really think that it’s going to be a great opportunity to level the playing field for everyone.

      And I’m also trying to cater a little bit of my content to the Digg community to see if that helps a little bit.


  7. July 19, 2010

    Ron Leyba said:

    I am a big fan of Digg. You are very right on what you have said, that;

    “It takes a lot of effort to make it big on Digg but it’s not difficult effort”

    Just reading between the line, I get your point.

    Also, thanks for the 2 great source you have mentioned; the friendstatistics and diggerplus. Great help for me.
    My Latest Blog Post: Information Security 101 Seminar


    • July 19, 2010

      Nicholas Cardot said:

      You’re welcome. If you use the ideas in the article then you really can launch into a terrific level of influence on Digg. It will take some time, but it can really yield some great results.


  8. July 21, 2010

    Jayce said:

    A good team does help in Digg. Digging each others’ post. ;)
    My Latest Blog Post: Check Malaysia live traffic status with My Traffic Updates


  9. July 22, 2010

    Mark Johnson said:

    Great post Nick.

    I haven’t really looked at Digg yet, but this post has me motivated to.

    How helpful is Digg for SEO purposes? I am doing a sort of SEO experiment at the moment, so I am really going all out with my SEO efforts (strictly white hat of course)

    I’m going to reporting back what I do and what the results look like, so it might be interesting if I give Digg a go and see what happens.
    My Latest Blog Post: The One Keyword Experiment – Day 1


  10. July 24, 2010

    Reza Winandar said:

    Just be active, it’s the keypoint, it’s easy, but hard to do.
    My Latest Blog Post: 5 Types of Comments That Attract Attention


  11. July 25, 2010

    Blog Angel a.k.a. Joella said:

    Sure.. I go a way for a couple of days and wham. I have to catch up on all your great articles that you posted while I was away.

    Well at least I know that they will all be awesome. Just like this great Digg advice. It sounds so simple, but like anything it’s really about the time commitment.
    My Latest Blog Post: Tab Candy For Firefox Makes Browsing Sweet