The word prolific means producing abundant works or results. As bloggers, we want to be able to produce a plethora of useful, meaty articles about topics within our respective niches.
I want to be able to produce well written articles on blogging and website design that are so dynamic that people flock from around the web to read them. I want to be able to produce article after article that meets needs, delivers information, teaches blogging and web design principles, and reaches out and grabs readers driving them to come back again and again for more.
Yet it’s so difficult to keep up with an aggressive writing schedule. One award-quality post per day is really what it takes to drive people to your site by the thousands but how in the world can we begin to keep up with a schedule like that. Sure we know a lot of information about our subjects, but that doesn’t mean that we know enough to keep pouring out an unlimited supply of information to our readers. More often than not, bloggers very quickly reach the end of their supply of wisdom and instantly begin scaling their article production rate back.
So what are the keys to producing quality articles on a consistent basis? What are the principles that the most proficient online authors practice in order to maintain a steady stream of posts on their sites? The simple answer is hard work. The more accurate answer…well for that you’ll have to keep reading.
Read expert blogs about blogging.
Each day I read several articles from others who blog about blogging. I read articles that cover every topic related to this subject including search engine optimization, professional design, creative writing, link exchanges, traffic building, and more. I have several blogs that I visit nearly every day in order to ensure that I am practicing every last principle that may influence the success of this blog. Here are a few blogs to get you started: Problogger, Daily Blog Tips, Copy Blogger and of course this blog, Site Sketch 101.
I highly recommend that you subscribe by either email or RSS to each of these blogs and that you devote time each day to read each article. These will fill your mind with ways to continue growing your blog into something that will reflect expertise in your field.
Read expert blogs in your niche.
I have heard it said that our mind is like a barrel with holes. As we take in information about a subject it is like pouring water into that barrel. As you pour the water in some of it begins to leak out just as we tend to forget things that we have learned or as we use that information in articles.
As you climb closer to having the barrel filled with water you have to increase the amount of water that you are pouring in to compensate for the increased amount that will be leaking out. The same is true with knowledge. As you increase the amount of information that you are pouring out to your readers, you need to increase the amount of knowledge that you take in so that you can keep up.
You need to keep learning enough about your subject in order to have enough expertise to continually write new posts and keep up with your readers questions.
The best way to take in information in your niche is to read and follow other bloggers. This is also a great way to build relationships and even further establish you as an expert throughout your niche.
Take lots of notes.
We all forget things. For most of us we probably forget more than we remember. Because of this it is vital that we write down everything that we read or think of related to our blog. If you are mowing your yard and you think of a great topic for a blog article, pull a pen and notepad out of your pocket and write it down. Wherever you are and whatever you are doing, you should always write down information that can help you grow your site.
This principle goes hand-in-hand with each other principle in this article. As you read blogs about creating a successful blog, write down notes in a notepad. As you read other people’s information about your subject matter, write down and maintain organized notes. As you come up with ideas for your site write them down before you forget about them.
Always have your project in mind.
Keep your blog or website in mind as you go throughout your day. At every place that you turn you may find inspiration for your project if you are actively looking for it. Look at the designs on the cereal boxes when you are walking through the grocery store. Pay attention to the most appealing television commercials when you are watching TV. Look for inspiration for ideas in everything you do and everything you see.
Seek and accept criticism.
I have found that more often than not it is my critics who help me grow the most. I have received bitter emails complaining about something on my site or criticizing something I have done.
Always make sure that when they come after you that you don’t allow them to rile you up. Always keep your calm. Always work to see their point of view and try to give them the benefit of the doubt. When you are able to do that you will be able to learn from them and begin growing as both a person and as a blogger.
If someone criticizes the layout and design of your blog, don’t dismiss them. If someone critiques your writing style don’t just dismiss it with a passive “well that’s just the way that I write!” Be willing to listen, consider it, and change if necessary.
Dare to be different.
It’s pretty much a universal principle that the one who can set himself apart from the rest of the crowd in a positive way has the greatest potential for rising to the top. Do something that makes your blog different from all the others in your niche. The only limitations that you have in this principle are the limits of your own creativity. The sky is the limit so go wild. Be bold and original!
K.I.S.S. – Keep it simple, Stupid!
Don’t use a lot of jargon in order to impress your readers. A lot of people chase their readers away as a result of doing this in their writing style. Always make it your goal to put your information out in as easy a manner as possible to understand. Always imagine that you are writing your articles for a group of Jr. High School students.
Putting these principles to work for you at your blog will lead to amazing results. Although these principles create a beautiful foundation for developing yourself as an expert in your field, they are only just the beginning.
If I were to ask you what the number one principle to growing as an expert blogger would be, what would you answer? Would it be something on this list or is there something else that you would mention?